Message personalization

In the following sections describe message personalization.

Notification contents such as message body, title and link can be personalized. They can be substituted with tag values for each user. Read more about tagging:

Basic message personalization

Example message title
Hello {{name}}
Example message body
We have promotion for {{last_visit_product}}
Example message url
your_shop.p?product_id={{last_visit_product_id}}
Personalization example in dashboard

Message personalization with default values

Example message title with default value
Hello {{name|default('subscriber!')}}
Example message body with default value
We have promotion for {{last_visit_product|default('t shirts')}}
Example message url with default value
your_shop.pl?product_id={{last_visit_product_id|default(99)}}
Personalization example with default values in dashboard

Send message to subscriber with tag

It is obvious that not everyone will include tags. In this case, the campaign can be prepared only for subscribers who contain the tag.

Send to particular tags